Dental Whale Announces New Hire Carlos Roncajolo as Conversion Whale Leader

Conversion Whale Founder Bill Donato to Serve as Vision Leader 

SUNRISE, Fla. — December 15, 2020 — Dental Whale®, the nation’s leading provider of dental solutions and education, today announced the appointment of Carlos Roncajolo as strategic operations leader of Conversion Whale, an innovative marketing company exclusively for dentists. Founded by Entrepreneur Bill Donato, Conversion Whale has partnered with more than 400 practices across the nation helping them attract new dental patients, increase website traffic, and generate a 400% return on investment. Additionally, they’re a Google premier partner and also ranked 328 on Inc. 5000 list in 2018. 

“Dental Whale’s reputation, and the impact the organization is making within the industry, is incredible,” said Roncajolo. “Not only is their suite of solutions impressive, but Conversion Whale has helped skyrocket production for hundreds of dental practices across the nation. I look forward to leading the Conversion Whale team to new and greater heights.”

With more than 10 years of experience in advertising, experience strategy and marketing, Roncajolo served as vice president of experience strategy at Zimmerman Advertising, where he worked for four years. In this role, he oversaw a department in the agency known for innovation and immersive commerce. Roncajolo’s agency-based background enabled him to work with several powerhouse and Fortune 50 companies, creating and executing topnotch product launches and marketing strategies geared toward profitable growth. 

In his new role as Conversion Whale leader, Roncajolo will spearhead operations, as well as marketing. He will be responsible for implementing new growth-oriented initiatives aimed at serving dentists in private practice with innovative wealth-building solutions. In addition to that, he’ll actively coach the company’s top talent to continue to reach unprecedented milestones.   

“For several years, Conversion Whale has pioneered the way specialized marketing companies serve private practices,” said Donato. “We’ve achieved unprecedented results for dentists wanting to increase patient leads and conversions. With Carlos’ expertise, I’m confident the company will continue to thrive while maintaining the highest standards of client care.” 

Dental Whale is committed to fulfilling every need that arises for private practices and DSOs. Currently, as the go-to provider of choice, it helps them operate and manage their dental practices, save money on purchases, attract new patients, increase production, expand through acquisitions, enhance patient experience, and improve office efficiency. While providing innovative solutions, expert consulting, customizable outsourcing options, and unbeatable education to fine tune their practice, the organization’s goal is to be a one-stop shop for dentists looking to streamline their business.